What updates to send college coaches

Stay on a coach’s radar with real news: where you’re playing next, new numbers and new video, never “just checking in”.

Updates are how you stay on a coach’s radar between replies. A good update gives the coach something new to react to. “Just checking in” doesn’t, so skip it.

Always worth sending

• Your game, tournament and showcase schedule, sent early enough for a coach to plan a trip.
• Your schedule for the season once it’s set.
• A new personal best or stat milestone.
• A new highlight video.
• A new grade, test score or award.

The numbers coaches look for, by sport

• Baseball: fastball velocity, exit velocity, pop time, ERA and batting average.
• Track and field: meet personal bests, relay splits and qualifying times.
• Soccer: goals, assists, captaincy and the club tournaments you’re playing in.
• Basketball: your AAU schedule, scoring average and the college camps you’ve attended.

How to send an update

• Lead with the news in the first line, so a coach skimming their inbox sees it.
• Keep it to a few lines, with a link to the video or results.
• Reply in your existing thread, so the coach can scroll back to who you are.
• Cc the assistant coaches, just like in your intro email.